Brand strategy
Digital Channel Acquisition Strategy
Content and Engagement Strategy
Multi-Channel Integration Strategy

Brand strategy

Gaining ‘street cred’ online is now paramount to success. Intelligent brand strategy brings the brand’s competitive positioning to life. We understand that How and Where we position the brand defines it’s success. At Clove, our skillful digital practitioners give customized digital solutions to all your marketing needs. Engaging your customers favoring the brand’s credibility and trust is our responsibility.

Digital Channel Acquisition Strategy

Choosing right medium for the marketing defines the brand’s ROMI. Our tailor-made approaches with offline media and integrated campaigns drives most relevant visitors. You can monitor and measure the campaign’s performance with our transparent modules.

Key digital media channels for traffic acquisition would include:

Search engine marketing (Organic and Paid)
Social media marketing and Online PR (think brand strategy)
Partner and affiliate marketing
Display advertising
Email marketing to leads database

Content and Engagement Strategy

We believe that original and rich content engages the visitors. Working on given resources and continuous R&D gives us effective engagement. We trigger for user-generated content, such as reviews, ratings, and comments. Being one of the effective online companies, we see ourselves as publishers too. We compose our content with at most care towards requirement and relativity.

Multi-Channel Integration Strategy

We integrate traditional and digital channels; that runs through every section of our strategy and that is our key to create successful campaigns. We map the customer’s journey across channels as channel chains. It is no easy job to integrate multiple marketing channels and we are masters in doing so.